Facebook Trust Issues
It might be my generation really doesn’t use Facebook, but I have little to no knowledge on how to
use it effectively. I do know over the past year or so, a lot has come out in the news and has been
investigated on how they allow misinformation and how Facebook secretly collects information on
people so they can affect what we see and when. In 2018, the United States Federal Trade Commission
opened an investigation into how a voter-profiling company, Cambridge Analytica, accessed the data of
roughly 87 million Facebook users during the 2016 Presidential Election. At the time, it was the largest
leak in Facebook history. This was huge because people didn't know how long this had been going on. It
caused many to wonder what else was Facebook showing people to persuade them to one side and
what of our personal data they were selling to help others target messages. With all the attention,
people came out saying there is a computer that could tell how much screen time a person spends on
videos, and because of the type of video, they know how it will affect you. Basically, they can determine
what interests you and even what mood you’re in. With that information, they can persuade you to do
whatever benefits the company or benefits those who purchase your data from them. We are basically
the product, and they basically sell us to different companies. After the meeting with Congress and the
negative publicity, Facebook lost more than $119 Billion of market value. That created a $17 billion loss
for Mark Zuckerberg. The negative views on the misuse of personal data, not only affected Facebook but
all social media platforms. People are now really concerned with how much privacy they have on any big
social media platform.
Comments
Post a Comment